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The Free Her campaign

The Free Her campaign project was officially launched in Uganda in 2014 and aims to end all forms of violence against women (VAW). The campaign recognizes that VAW is deeply rooted in culture; some forms of VAW are widely accepted as both a way of managing conflict and an inevitable part of life. As a result, some of the acts perpetrated against women are not perceived as violence. The campaign seeks to change the deeply entrenched societal attitudes that have served to condone and consequently perpetuate VAW. IWILAP organizes a variety of events to engage and spread the campaign’s message to members of the community, including youth outreach events in schools and colleges, workshops on VAW, and public events where informational materials are disseminated and change-makers, men, and women who pledge to change discriminatory attitudes, are recruited.

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